Ganna Shevchenko

Jane is passionate about bringing the importance and value of what we do and what we believe to Testelium clients. As a marketer, she is responsible for our market representation and communication as a testing expert.
Articles by this author
May 27 2021 Reconnecting with customers via SMS
Marketing Reconnect with your customers through SMS

How do you support your customer pool? A lot of businesses are focused on expanding on the market and attracting new buyers, but there is a good chance to increase your profit by winning lost customers back. Loyal customers may not only make regular purchase or reservations, but also become your brand’s advocates. Text messages […]

Ganna Shevchenko
June 11 2021 Telecommunications Industry Responds to COVIDs Crisis
News Telecommunications Industry: How To Respond to COVID’s Crisis

COVID-19 rapidly changed our everyday life. We became deprived of dozens of routine things we hadn’t paid a lot of attention to, and now we are living in a constant process of adjusting to a new reality. As you can imagine, the telecom industry went through a crisis as well as many other economic sectors. […]

Ganna Shevchenko
June 25 2021 SMS Deliverability
Marketing What‌ ‌Is‌ ‌SMS‌ ‌Deliverability‌ ‌And‌ ‌How‌ ‌to‌ ‌Increase‌ SMS‌ ‌Delivery‌ ‌Rate‌

SMS marketing is a well-loved and proved over time tool to engage with your audience. As the importance of mobile phones, and then smartphones grew, a lot of brands considered messaging a part of their marketing strategy, as there are a lot of pros of text messaging.  But there is a catch: to let the message […]

Ganna Shevchenko
July 16 2021 What is SMS testing and how does it work?
Marketing SMS Testing Sending in Your Campaigns

How to test if your SMS campaign is working? Any specialist has wondered about how to improve their activities to gain more results. When we are talking about SMS, there are a lot of factors to check: from its delivery to the preferable content strategies. If you are an advanced SMS marketer, you may even […]

Ganna Shevchenko
July 29 2021 SMS API
Marketing What is an SMS API and how to use it?

Efficient marketing communication requires high speed and accuracy, especially when we are considering something as instant as a text message. SMS marketing is a great way to engage with your customers, however, you need to be precise to gain a decent result. By the way, check the best text message marketing ideas. So, the solution here […]

Ganna Shevchenko
September 14 2021 International SMS testing service
Marketing Why Testelium is an International SMS Testing Service

The Internet nowadays is the main promotion resource that pushes sales and so much more. Sending out sale messages, marketing, and other via SMS manually is a considerable waste of time and resources. This is where SMS messaging & testing services come to the rescue. If you are allowed to use them globally – you have […]

Ganna Shevchenko
September 10 2021 Engaging customers with SMS
Marketing 16 SMS Marketing Ideas to Generate More Sales

In search of popular advertising methods, entrepreneurs often forget about SMS sale messages. They shouldn’t, though. This tool is a universal solution for both large companies and small businesses. The Testelium SMS testing team has prepared a short overview of SMS marketing ideas that allow improving the quality of cooperation with customers via SMS. Here […]

Ganna Shevchenko