
SMS message tracking: what is it and why should you track your SMS campaigns? SMS marketing is a powerful but often underestimated marketing channel. Through text messages, you can get a hold of a high number of customers in a shorter period of time. But truth to be told, it is just a general statement. […]

SMS portal is an interface that allows you to send and receive SMS messages without actually using a mobile phone. This converts SMS messages into e-mail messages or HTTP requests and vice versa. SMS Gateways are successfully used in Telecom for massive SMS messaging & SMS tests. In the case you need to organize effective […]

In search of popular advertising methods, entrepreneurs often forget about SMS sale messages. They shouldn’t, though. This tool is a universal solution for both large companies and small businesses. The Testelium SMS testing team has prepared a short overview of SMS marketing ideas that allow improving the quality of cooperation with customers via SMS. Here […]

In a world overflown with info, it becomes harder and harder for brands to stand out. The ad appears anywhere nowadays, both in offline and online worlds, so how your ads can be the ones that drive the focus of your clients and ask them to interact with you and proceed to order or purchases? […]

Efficient marketing communication requires high speed and accuracy, especially when we are considering something as instant as a text message. SMS marketing is a great way to engage with your customers, however, you need to be precise to gain a decent result. By the way, check the best text message marketing ideas. So, the solution here […]

How to test if your SMS campaign is working? Any specialist has wondered about how to improve their activities to gain more results. When we are talking about SMS, there are a lot of factors to check: from its delivery to the preferable content strategies. If you are an advanced SMS marketer, you may even […]

New technologies made our lives easier, but unfortunately, they had side effects too. Fast and efficient communication gave scammers an opportunity to reach any person directly at any moment of our day. SMS text scam is as dangerous as email one, and it chases the same purpose — to steal your personal info and get […]

SMS marketing is a well-loved and proved over time tool to engage with your audience. As the importance of mobile phones, and then smartphones grew, a lot of brands considered messaging a part of their marketing strategy, as there are a lot of pros of text messaging. But there is a catch: to let the message […]

COVID-19 rapidly changed our everyday life. We became deprived of dozens of routine things we hadn’t paid a lot of attention to, and now we are living in a constant process of adjusting to a new reality. As you can imagine, the telecom industry went through a crisis as well as many other economic sectors. […]

How do you support your customer pool? A lot of businesses are focused on expanding on the market and attracting new buyers, but there is a good chance to increase your profit by winning lost customers back. Loyal customers may not only make regular purchase or reservations, but also become your brand’s advocates. Text messages […]